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Vitality rewards review

UK insurance provider Vitality is best known for their innovative customer rewards programme – with one of the most comprehensive range of benefits that we’ve ever seen from an insurance provider.

It’s understandable why so many people choose Vitality, as you can get your hands on great rewards like free cinema tickets, massively discounted smartwatches and even discounts on holidays for you and your family.

Vitality rewards can be a bit tricky to understand for someone who has never bought a Vitality policy before, which is exactly why we’ve written this quick and easy guide with everything you need to know.

In this guide we’re going to explain a little bit more about how Vitality rewards work, the easiest ways to earn your Vitality points and some of the brilliant partners that Vitality work with.

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60-Second Summary – Vitality Rewards review

Vitality is a popular option for health or life insurance in the UK, due to the wide range of amazing customer rewards they have to offer. This is why there are now more than 1 million Vitality members all working hard to earn their points and claim their rewards.

  • Earn amazing discounts and freebies with Vitality partners like Apple, Pure Gym, Nuffield Health, Expedia, American Express, Caffé Nero, Vue Cinemas, Odeon, Amazon Prime, Runners Need and Specialized Bikes.
  • Benefit from top quality insurance policies including life insurance and health insurance PLUS improve your health and save money by taking advantage of your Vitality rewards.
  • If you need some extra help and information about how Vitality rewards work, you can speak to an insurance expert for FREE advice and support.

Vitality is a newer insurance company that is quickly becoming one of the UK’s leading insurance providers. They might give you the impression they are a sports brand in some of their adverts because they’re all about promoting health and fitness in a fun way. They genuinely want you to protect your well-being, stay active, and boost your overall health.

This system allows customers to claim rewards in return for healthy lifestyle choices – which also benefits Vitality as it makes you less likely to claim. Vitality sell various types of cover including:

What are Vitality Rewards?       

Vitality rewards help to make Vitality’s life and health insurance policies even more affordable for their customers, by providing extra benefits and discounts. Vitality has a unique approach in which they reward their customers for making healthy lifestyle choices.

By making simple changes (or keeping up with your already active lifestyle), you can earn points which can be cashed in for various rewards and discounts. Vitality partners with a range of great High Street brands giving you a wide choice of options when claiming your rewards.

More information – Vitality – Vitality Rewards

Discounts & Rewards Partners

There are some brilliant rewards and discounts available for Vitality members, but the ones you can get will vary depending on your policy. Every Vitality policy will entitle you to some great rewards and if you have more cover with Vitality you can access even more rewards.

Some of the rewards you can claim through Vitality are:

Policy premium per month – £8-£25

If you have a Vitality policy where you pay between £8-£25 per month, you can claim rewards like:

  • 50% discount from Runnersneed
  • 75% discount at Champneys Spa
  • 40% cashback with Peleton
  • 40% discount from Garmin and Polar
  • 50% off Vitality clothing at Nike
  • 20% discount on Expedia
  • 50% Vitality food at Caffe Nero
  • 40% off Samsung and Withings
  • 6 month membership to WeightWatchers for £30

Policy premium per month – £25 – 49.75

If you have a Vitality policy where you pay between £25-£49.75 per month, you can claim rewards like:

  • 50% discount from Runnersneed
  • 75% discount at Champneys Spa
  • 40% cashback with Peleton
  • 40% discount from Garmin and Polar
  • 50% off Vitality clothing at Nike
  • 20% discount on Expedia
  • 50% Vitality food at Caffe Nero
  • 40% off Samsung and Withings
  • 6 month membership to WeightWatchers for £30
  • Up to 50% discount at Nuffield Health
  • Up to 50% discount at Pure Gym

Policy premium per month – £49.75 and above

If you have a Vitality policy where you pay £49.75 or more per month, you can claim rewards like:

  • 50% discount from Runnersneed
  • 75% discount at Champneys Spa
  • 40% cashback with Peleton
  • 40% discount from Garmin and Polar
  • 50% off Vitality clothing at Nike
  • 20% discount on Expedia
  • 50% Vitality food at Caffe Nero
  • 40% off Samsung and Withings
  • 6 month membership to WeightWatchers for £30
  • Up to 50% discount at Nuffield Health
  • Up to 50% discount at Pure Gym
  • The Apple Watch benefit (discount offer)
  • FREE cinema tickets at VUE
  • FREE cinema tickets at Odeon
  • FREE drink once a week at Caffe Nero
  • Healthy food discount at Waitrose
  • Discount codes for Rakuten
  • Cashback for purchases using American Express
  • Discounts from Mr & Mrs Smith Holidays

The main thing that you need to know is how Vitality rewards actually work, so you can start claiming your discounts as soon as possible. Vitality reward their customers as an incentive for healthy living. The first thing you’re going to need to do is to start recording daily activity on a wearable device that Vitality has approved (this is usually a smartwatch).

Here are some of the main devices that Vitality recommends:

Once you’ve paired your device up with your Vitality app, you can start recording your activity to earn your points. The more points that you earn, the higher Vitality status that you gain (and the higher your status is, the more rewards become available to you).

Silver medal

Silver

800 points for a single policy
1,200 points for a joint policy

Gold medal

Gold

1,600 points for a single policy
2,400 points for a joint policy

Platinum medal

Platinum

2,400 for a single policy
3,600 points for a joint policy

You can claim Vitality reward points by taking part in various activities that will benefit your health. Every year you can earn up to 2080 points at most which can be used to claim whichever rewards you would prefer.

Here’s some examples of activities that Vitality approve:

  • Working out in the gym (can earn up to 35 points a week, 5 points per day)
  • Taking 7000 steps per day (can earn up to 40 points a week, 3 points per day)
  • Taking 10,000 steps per day (can earn up to 40 points a week, 5 points per day)
  • Taking 12,500 steps today (can earn up to 40 points a week, 8 points per day)
  • 30 minutes of exercise per day where your heart rate is at max for 70% of your workout (can earn up to 40 points a week, 8 points per day)
  • Burning 300 calories with 60 minutes of exercise (can earn up to 40 points a week, 8 points per day)
  • Attending a 5K Vitality Parkrun (can earn up to 40 points a week, 8 points per day)
  • Volunteering at 5K Vitality Parkrun (can earn up to 40 points a week, 8 points per day)
  • Attending other Vitality events such as a 5K, 10K or half marathon

Other ways to earn points include:

  • Using Weight Watchers Eat Well points
  • Completing Vitality health checks, either online or in person (100 points for online health checks or non-smoker declarations and up to 600 points for full health checks in vitality partner pharmacies)

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One of the best known Vitality rewards offers is their Apple Watch promotion. With this particular reward, Vitality members can claim an Apple Watch series 9 from as little as £39 upfront.

Get An Apple Watch Series 9 And Save Money On Your Life And Health Insurance*

Earn AMAZING rewards including Apple Watch Series 9 from £39 upfront and nothing more to pay when you keep active

All you need to do to claim your Apple Watch series 9 is:

  1. Sign up for a Vitality Health or Vitality Life insurance policy
  2. Register for an account on the Vitality Member Zone
  3. Apply for your Apple Watch series 9*
  4. Use your Apple Watch to track your activity and start earning reward points**
  5. Use your points to claim brilliant rewards from Vitality’s chosen partners

* You can apply for your Vitality Health Insurance Apple Watch finance through your member zone individual login. Your Apple Watch credit agreement will be a 36 month 0% APR through Etika Finance Ltd. (subject to approval and satisfactory credit check).

** If you stay active and then you could pay £0 for the remaining 36 month agreement of your Apple Watch. People who don’t stay active can pay up to £9.50 per month depending on your Apple Watch model.

Are Vitality rewards worth it?

Most vitality customers will be happy with the rewards that are on offer. Some even find that they are saving money each month despite paying out for a life or health insurance policy, simply because of all the free items and discounts they can claim.

What is the easiest way to get Vitality points?

Some of the simplest and quickest ways to earn Vitality rewards points are things like:

  • Filling in an annual online health declaration (100 points)
  • Filling in an annual online non-smoker declaration (100 points)
  • Increasing your daily steps (up to 8 points per day for 12,500 steps)
  • Volunteering at a Vitality Parkrun event (8 points)
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If you’re having trouble with your Vitality rewards or you simply want a bit of extra information, you should call Vitality’s rewards team directly. That team should be able to help you whether you’re trying to claim for Vitality Health rewards or Vitality Life rewards.

Here’s the main contact details if you want to talk about Vitality partners or rewards.

Vitality rewards contact number

Telephone – 0808 304 4374

Online (WhatsApp)Vitality WhatsApp chat

Opening hours: 8.00am – 7.00pm Monday to Friday | 9.00am – 1.00pm Saturday

How do I sign up for Vitality Rewards?

All Vitality customers have access to the Vitality rewards scheme, the way that you sign up is to become a Vitality member. Vitality sell a range of different insurance policies, so the chances are they will be worn to suit your needs. You can buy insurance policies like:

if you want to learn more about Vitality policies and if they could be a good fit for you, speak to one of our helpful insurance experts for free, friendly advice.

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Is it worth paying for life insurance?

Yes, if you’ve got children or financial dependents then you should have life insurance to protect them if you die. Martin Lewis and the Financial Conduct Authority recommend that you take out life insurance to protect your family and your home. Generally, life insurance premiums start from as little as £5 per month and will be cheaper for younger adults.

Common myths about life insurance:

  •  — Life insurance won’t pay out (pays out 98% of claims)
  •  — People with medical conditions can’t have life insurance
  •  — Life insurance is expensive
  •  — Savings can be just as effective as life insurance
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Is life insurance worth it? - iam|INSURED

What is the average cost of life insurance per month?

Based on recent research carried out, the average cost of life insurance is approximately £38 per month and the average level of cover is £152,000. Life insurance premiums also vary dramatically from one insurance provider to another and you can reduce your monthly premiums by shopping around.

Fundamentally, life insurance premiums vary depending on your age, health and the amount of cover that you need, starting from as little as £5 per month. You can also get life insurance to protect your family and your home against financial loss if you die.

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Average cost of life insurance - iam|INSURED

What does life insurance cover you for?

Life insurance is a monthly renewable ‘term insurance’ contract that pays out a cash lump sum or regular payments on death to your family or beneficiaries. Policies are most commonly used for family protection or mortgage protection for your loved ones if you die and your household income reduces, plus the additional issues of losing a parent or carer.

Traditional life insurance will not exclude any pre-existing medical conditions and will cover suicide after 12 or 24 months. You can also use life insurance for business protection purposes as well as tax-efficient business life insurance for directors or key people.

What are the disadvantages of life insurance?

The biggest and most common problem that consumers have with life insurance is the cost and the monthly premiums. This is the top reason for policy cancellations and why more people don’t take out life insurance to protect their family.

Another key disadvantage with life insurance is that it holds no investment value, nor can you cash it in. Life insurance works like any other traditional general insurance policy (e.g. car insurance, house insurance, pet insurance etc.), you pay a monthly premium and it will pay out in the event of a claim. Some people decide to use savings instead of taking out life insurance but you need to make sure that you have sufficient savings to cover the costs of death for your family.

Why do I need life insurance?

The fact is that nobody actually ‘needs’ life insurance, but it is strongly recommended that families and couples have cover to protect their loved ones in the event of death. Martin Lewis recommends life insurance and says “this is something that every parent, partner, or person with any other type of dependent needs to consider”.

Life insurance financially protects your loved ones if you die and pays out a cash lump sum to repay your mortgage, pay for school fees, replace lost income, and pay for regular outgoings. Mortgage life insurance is not linked to your mortgage debt so you can use it to pay off some or all of your mortgage.

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At iaminsured.co.uk, we believe in much more than just insurance policies; we believe that everyone is unique and should be treated with the fairness that they deserve. We also believe in providing the very best financial protection, and giving you peace of mind to continue with your busy life without the stress or worry of what might happen.

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Our Mission: To provide easy access to fair pricing, affordable protection and the very best financial security to families and individuals. We are dedicated to offering comprehensive insurance solutions that safeguard the well-being of our policyholders. Guided by integrity, transparency, and a commitment to excellence, we strive to empower consumers and families to face the future with confidence. Our mission is not just about policies; it's about protecting dreams, ensuring legacies, and being a trusted partner on life's journey.

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