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Purple Tuesday 2023 – Improving Customer Service For People With Disabilities 365 Days A Year

Purple Tuesday is a global movement dedicated to improving the experience of disabled customers across the World. The first Tuesday in every November is the time when businesses can come together and promise to make changes that can have a real and lasting impact over the next 12 months.

The aim of Purple Tuesday is to promote awareness and understanding of all types of disabilities and work towards better accessibility and practices within workplaces and businesses. We can all do our bit, whether as a business or an individual, to provide better support and understand for people with disabilities.

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What is Purple Tuesday?

Purple Tuesday is an ongoing movement that is dedicated to disability awareness and inclusivity. Purple Tuesday points out on their website that:

  • 1.3billion people in the World have some form of disability (17% of the World’s population)
  • 80% of disabilities are ‘hidden disabilities’ such as autism (which is where the amazing work of the Hidden Disabilities Sunflower does a brilliant job)
  • 75% of people with disabilities have chosen not to use a business due to poor customer service or accessibility

Purple Tuesday encourages businesses to make one public commitment every year to work harder to improve the experience of their customers with disabilities. This can include things like awareness training, accessibility testing for websites or courses to improve customer service.

What is Purple Tuesday?

Purple Tuesday is a movement that works year round to support people with disabilities in receiving fair treatment. Purple Tuesday uses the first Tuesday of November every year as a international day of celebration that promotes inclusivity for all.

How to get involved on Purple Tuesday 2023

There are some great ways to get involved for this year’s Purple Tuesday celebrations. Businesses can go to the Purple Tuesday website and:

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We’re proud of how hard we fight for the best outcomes for every one of our customers. Having a disability shouldn’t mean that life insurance is out of reach and often you will still be able to get covered with the right advice.

Our team have more than 20 years worth of expertise and have helped thousands of customers with a range of different disabilities to find the perfect cover to protect their loved ones.

We also understand that many of our customers may have had poor experiences or even faced discrimination in the past due to their disabilities. This is why we have worked tirelessly this year to redesign our online quotes tool, so anyone who wants to can get their quotes online quickly and easily without needing to speak to one of our team members.

To get an online quote all you will need to do is:

  • Fill in some personal details about yourself (name, date of birth etc.) and the type of cover you need e.g. family life insurance or mortgage life insurance
  • Complete a medical questionnaire (give as much detail as possible so we can find you the BEST quotes)
  • Our team will then search the market for the best possible quotes for the cover you need
  • Your quotes will be sent directly to you via email and you can choose whether to buy a policy based on the quotes you have received
  • Let us know if you want to go ahead and we will activate your policy and get all the relevant documents and details sent over to you
  • We can then set up a FREE trust for you to help you avoid tax charges and probate for your life insurance pay out – See our ultimate trusts guide for more information

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Apply online using our quick quotes tool or call to speak to an expert

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